• 3 Proven Ways To Recession Proof, cont’d

    2) Watch your market, find out where and how they are spending money, then adjust your marketing accordingly.

    I have seen this way too many time to count. An internet business owner watches the news, observes a change in their market…but keeps running forward with their head down…trying to sell the same stuff to a market that has changed their needs.

    This is a recession people.

    Obviously, the lower to middle class probably aren’t buying the same way they do when the economy is in better shape.

    No excuses though internet business owners (you)…because they are still buying.

    You just have to figure out what they are buying, or how they are buying. This could be as simple as changing what you are selling to better match the needs of your market…to offering a payment plan (if appropriate) for your larger ticket items.

    Survey your market, ask them face to face, etc…etc… to find out the answers.

    How?

    If you have a list of buying customers (most of you)…then offer an extraordinary “something” in exchange for attending a solutions-based tele-seminar hosted by you. In this seminar, you’re going to provide valuable content for your market…and ask the questions you need the answers to at the same time. Obviously, you will have to limit the number of attendees, so you can actually ask and answer a few questions.

    But you can get creative, start thinking about ways to connect with your buying market, and adjust your marketing to how and what they are buying…starting right now.

    If you don’t have a list…now is the time to start building one. Now is NOT the time to hold back on the incentive to join that list either…so create that irresistible offer, and start driving traffic to your opt-in page.

    3) Quit giving the news so much credit.

    Folks, the news media cannot help but focus on those topics that generate hype and controversy…so if they have to “fluff up” the truth a little, they will. Plus, the news media typically looks for the “negative”, because that’s what drives the ratings (and is easier to hype). This includes our current economic situation.

    I am NOT a financial advisor, but people, we are not anywhere near the unemployment numbers of the Great Depression (around 25%) yet…in fact, we aren’t even halfway there. Plus, here’s a novel thought…

    Maybe one reason Wall Street (the Dow Jones namely) is suffering could lie in the fact that investors want to see the CEO’s who were irresponsible enough to get us into this situation fired first. Hmmm…just a thought.

    So don’t give the media that much credit, stay positive…no business grows when the leadership within that business is running in fear or anxiety. Your internet business needs you right now, stay sharp and focused on helping your client base.

    If you would like to find out more about exactly how the social media can improve your online business, the right way, point your browser to my main site at JosephRatliff.com. Read the article there, then contact me to save your internet business starting today!

    If you’re frustrated with the current state of your internet business…and craving your version of the “Internet Lifestyle”…then find out how you can put yourself and your internet business on track by visiting JosephRatliff.com right away (those with tiny or non-existent budgets need not apply).
    Article Source: Exclusive Article Marketing Community

    If you’re frustrated with the current state of your internet business…and craving your version of the “Internet Lifestyle”…then find out how you can put yourself and your internet business on track by visiting JosephRatliff.com right away (those with tiny or non-existent budgets need not apply).